Liberman Broadcasting, Inc. has signed an affiliate deal with Fiori Media, Inc. in Reno to air Estrella TV on KNRC-TV, Channel 14.1, starting in August.
Estrella TV’s second foray into Nevada means the network now reaches approximately 76 percent of U.S. Hispanic households. Reno is the 55th largest U.S. Hispanic TV market, representing 37,000 Hispanic TV households. The network also has an affiliate agreement with Sinclair Broadcast Group, Inc. in Las Vegas for KVMY-TV, Channel 21.2.
This affiliate deal increases Estrella TV’s affiliate count to 25, with the network now present in 33 markets nationwide. Estrella TV airs musical-variety, comedy, drama, talk and game shows, as well as a daily national newscast and a news magazine program.
Estrella TV goes to gamble in Reno!
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